How we got 3X more LEADS for a Leading Educational Institution

One of India’s leading educational engineering institutions that offer courses in emerging technology areas wanted to generate leads for their 6-month post-graduate diploma course in Business Analytics & Data Science.    The course is targeted at working professionals and engineering students.  Their PR and advertising efforts were not proving effective, and they wanted to test out digital marketing for the same. 
Author – Aarthi Srinath

Categories: marketing metrics, audience targeting, Inbound, lead generation, ROI Marketing, New Age Marketing, Marketing Campaigns

The Secret To Precision Targeting On Facebook

Search

Categories

see all