Is your marketing segmenting, listening & responding fast enough to customers’ evolving needs?

Happy to share a Guest blog by Sarajit Jha - on a topic that truly resonates with us. As marketers, we urge businesses to understand their customer segments better. Whether you're shaping up your value proposition or drawing buyer personas or chalking out communication / messaging strategies - the very foundation of all that is what segmenting is about. We loved this blog and wanted to share it with you here, with the permission of its author - Sarajit Jha.

Author – Team Inception

Categories: Inception, Sarajit, Digital media, marketing, Social Media, Uncategorized

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